Call Us

+61 8 9473 2317

Email Us

info@teamagency.com.au

A Full-Service Marketing Agency,
Dedicated to the Mining & METS Sector.

Australia leads the world in Mining Equipment Technology & Services. It's time your business had a Marketing TEAM capable of bringing the world, to you.

THE COMPANY

A highly specialised, retainer-based marketing agency without the hefty upfront consulting fee – scalable to suit the demands and growth plans of your business.

TEAM provides a solution for Mining Equipment Technology and Services businesses (METS) who need expert marketing leadership in order to accelerate growth and improve profitability, but aren’t quite ready for a full-time Chief Marketing Officer (CMO) and/or in-house marketing department.

The TEAM model has a flat monthly fee structure that provides you with the transparency and flexibility to scale the level of support you receive, avoiding upfront costs and an expensive ongoing headcount.

Our Approach
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STAGE 1
STRATEGIC CONSULT

STRATEGIC CONSULT

Working alongside your senior leadership team, we craft your annual marketing strategy, brand strategy, marketing budget and promotional schedule for the year ahead – detailing the resources required to accelerate growth and scale your business.

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STAGE 2
ONGOING ROLL-OUT

ONGOING ROLL-OUT

Time to enact the plan!  Our monthly retainer packages are designed to be tailored to your requirements – providing ongoing access to our TEAM of marketing-communications specialists, plus your own dedicated Marketing Coordinator.

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STAGE 3
ONGOING REPORTING

ONGOING REPORTING

Every month your dedicated TEAM Marketing Coordinator will provide you with an in-depth KPI dashboard detailing the key marketing metrics used to determine how your marketing $$ are are being used to deliver tangible ROI to your business.

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Most METS companies are targeting the same industry stakeholders: Miners, contractors, OEM’s, EPC’s and other METS. But, you’ve got to know a) how to reach them effectively and b) how to translate this into increased sales.

TEAM’s tried and tested model is applicable to all METS businesses, of all sizes.

REAL MARKETING ROI

What percentage of your sales currently derive directly from marketing activity?  What would 20, 30, 40% resemble?

It’s being done elsewhere…

It’s a common concern across all industry sectors – ‘how can I be sure I’m seeing tangible, bottom-line return on investment for my marketing dollar?

TEAM understands and embraces marketing accountability.  That’s because we also fully understand how to capture, record and translate every marketing-generated lead, every client engagement, every new opportunity.. directly into your sales pipeline.

MARKET AWARENESS
100%
LEADS
80%
OPPORTUNITIES
60%
SALES
40%

The Australian labour market is tight and expensive. $70k annual salary (plus overheads) currently buys you a single marketing coordinator, typically with 2-3 years experience, and a very ‘general’ skill-set. Plus the cost of additional outsourcing when required.

OUR SERVICES

With our unique retainer-based model, you get ready access to experienced marketing leadership, backed by our extensive TEAM of marketing-communications specialists, including:

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GRAPHIC DESIGN

Branding, advertising, image content, logos, collateral development.

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CONTENT WRITING

Brochures, case studies, websites, social media, editorials, media releases.

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MARKETING COORDINATION

Campaigns, expos and events, media buying, KPI reporting.

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WEBSITE DEVELOPMENT

New site builds, ongoing development, integrations, optimisation, UX/UI.

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SEARCH ENGINE OPTIMISATION (SEO)

Rankings, content creation, meta-data, link building.

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SEARCH ENGINE MARKETING (SEM)

Google Ad campaign setup, optimisation, ongoing reporting.

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SOCIAL MEDIA

Paid and organic campaign management, content creation, optimisation.

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MARKET INTELLIGENCE

Target industry account, contact and equipment lists, upcoming projects and tenders.

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EDM (EMAIL) MARKETING

Internal and external campaign management, content creation, optimisation.

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CRM DEVELOPMENT

New and existing builds, integrations, data population, reporting, maintenance.

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VIDEO PRODUCTION

Branded corporate videos for promotional, educational, training.

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2D & 3D MODELLING

Still and animated modelling of products and services.

OUR CLIENTS

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